279.6

by: Rosi Efthim

Sat Feb 05, 2011 at 09:53:15 AM EST

Certain bloggers and governors could benefit from the kind of public commitment to lose weight, eat healthier and get fit that Mayor Cory Booker is conducting since he hit his all-time high weight of 295 lbs. on Christmas Day, a month after Michelle Obama came to Newark to talk farmer's markets, dance classes and low-fat school lunches at the city's Maple Avenue School.

Booker's getting a lot of attention with this hashtag: #letsmove, which has turned into a kind of national daily pep-talk for thousands of people. Let's Move is the name of FLOTUS' campaign for healthy eating & fitness; Booker is her overweight national co-Chair.

Here's Booker getting weighed in - publicly - this week, and how much he's planning to lose (that comes in at about the 1:00 mark):

Rosi Efthim :: 279.6

Tags: twitter, Michelle Obama, #letsmove, Newark, Cory Booker, (All Tags)

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279.6 | 1 comments

Get Buff for Jeff (3.00 / 1)

During the Dean campaign, because healthcare was such a major component of Dean's message, I proposed a fundraising campaign geared around weight loss called Get Lean for Dean. It never took off, but I think that the concept still works.

Participants would commit to losing X number of pounds between now and let's say a month before the June primary and their supporters would commit to contributing X dollars per pound lost over that period of time to Jeff's State Senate campaign.

Local diet and fitness centers and nutritionists could be solicited to make in-kind contributions to the effort by offering participants free introductory memberships and other goods and services. Blue Jersey could donate a page on the site to tracking participants' progress and listing in-kind contributors.

by: Bertin Lefkovic @ Sat Feb 05, 2011 at 15:12:56 PM UTC